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Ballerinas on the Battlefield

KRISTIN SLOAN
New York City Ballet
New York, NY USA
BIO | POSTS

This ad campaign caught my eye… it’s for Monster.com, with the tagline “Stuck in the wrong job?”.

Based on the ballerinas I know, this ad doesn’t quite stand up - they’re tough enough to do anything well!

tonya said,

July 15, 2008 @ 3:13 pm

Haha, this is cute, Kristin! It kind of reminds me of myself as a lawyer … :S

jennifer said,

July 15, 2008 @ 3:46 pm

brilliant campaign! love the fooz ball table, now where can i get one…?

Evan said,

July 15, 2008 @ 6:00 pm

Very clever (even though it suggests that ballet dancers can’t handle the battlefield…of course they can!)

jolene said,

July 15, 2008 @ 8:31 pm

Maybe the point is the last picture, where the soldier wouldn’t feel comfortable in a jewelery box? Love it!

kathy said,

July 15, 2008 @ 8:45 pm

Great ad! Think I”ll go re-design some jewelry boxes…

susan kim said,

July 15, 2008 @ 9:20 pm

love it!

Milt said,

July 16, 2008 @ 12:51 am

I think of this as a couple of the dancers I know going postal. It also reminds me of the Saturday Night Live commercial for “Annuale.”

Amy said,

July 16, 2008 @ 3:28 am

… there was Red Detachment of Women? Have these guys been up too late watching youtube?

Bennnyroyce Royon said,

July 16, 2008 @ 10:40 pm

Kristin,

This is so awesome! I’m glad you came across it and shared it to all of us.

Xo, Benny

Patricia said,

July 17, 2008 @ 1:23 pm

Funny!

Cathy said,

July 18, 2008 @ 6:00 pm

this is great!! thanks for sharing with us!!

michelle said,

July 19, 2008 @ 1:43 pm

So fun..maybe it will get some soldier-types to think “outside of the box” Thanks for sharing

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